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Hi,

I am ME(lanin).

I am the sun’s mistress.

Maidens aren’t betrothed to ‘good’ grooms because of me.

Educated women are turned down at jobs because of me.

The sales of haldi and besan shoot up, because of me.

Women become the targets of salespersons pushing fairness creams/anti-tan packs down their throats,  because of me.

The society scorns me.

I am a CURSE!

An unsolicited list of Dont’s follows me in every nook and corner.

Don’t wear Red Lipstick:

Tauba Tauba!

Avoid that gold eye-shadow and that bright red lipstick for God’s sake!

Pure silver earrings from Aditri
Pure silver earrings from Aditri

People will call you the ‘W’ word rhyming with the jungle cat’s roar.

Ajrakh on modal silk dupatta
Ajrakh on modal silk dupatta

Tea and Coffee aren’t luxuries I should indulge in either, right?

Don’t Wear Pastels:

You must be out of your mind to wear pastels!

Kantha on Gajji Tussar
Kantha on Gajji Tussar

Your face looks like you just returned from a desert safari, dehydrated, fooled by mirages.

Should I bathe in milk and add some rose petals too?

Kantha on Gajji Tussar
Kantha on Gajji Tussar
Kantha on Gajji Tussar
Kantha on Gajji Tussar

Don’t wear bright colours either:

Such shocking colours! OMG! How much attention do you wish to seek from people?

Linen Silk Saree
Linen Silk Saree

Topped with nude lips? Didn’t they tell you it was only for the #fairandlovely women?

Been thinking of trying that new skin lightening facial from the #FairAndLovely salon? I heard they are offering some discounts to MElanin too.

Linen Silk Saree
Linen Silk Saree

Don’t wear Oxidized Jewellery:

Oxidized jewellery? As if you don’t look ‘dark’ enough?

Silver earrings & Chanderi Shibori dupatta
Silver earrings & Chanderi Shibori dupatta

Oxidized is for the cooler tones and not for the sun’s kept-woman.

Leave that oxidized jewellery for the GoriKali.

Chanderi Shibori Dupatta with Silver Earrings
Chanderi Shibori Dupatta with Silver Earrings

Kali echoes in my ears and etches in my heart. Little do they know, they elevated me to the status of a powerful Goddess.

But, have you looked closely enough?

I am MElanin. NAH. I am ME ̶l̶a̶n̶i̶n̶.

Change may have dawned, but not so much, to stop making fair skin directly proportional to talent.

To stop equating fair skin with beauty.

Beauty is skin deep and definitely, fairness is no parameter for measuring the same.

An ideal world would be one which is ‘inclusive’ and not based on biases like the colour.

Here’s to #DarkAndBeautiful

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